Want to put on a memorable end of year conference and make your mark? You’re in the right place! Planning an end of year conference can set you off on the right foot to enter the new year. With successes to celebrate and exciting plans to share, an end of year conference is the perfect opportunity to grow and elevate your business. No one wants to attend a boring, dull conference. It is up to you to make it exciting and enjoyable! People will attend your conference because they enjoy what you do, the service you provide and the values behind your business. 

Here are our 3 top tips to make your end of year conference stand out…

– Authenticity
Staying true to yourself and your brand is key to making your conference stand out from the crowd. Be authentic! It can be tempting to take ideas from other people, especially if you have previously attended a great event and feel inspired. However, no matter how great someone else’s ideas might be, they might not work with your conference. It is important to remember your story and values when planning your end of year conference. For your conference to stand out, it needs to be true to itself and its attendees. Anything else is an attempt at being trendy, which won’t prepare you for long-term success.

– Consistency
I’m sure you’ve heard the saying “consistency is key”, but it is truly vital to the success of your conference. Every detail counts. Being consistent throughout the planning and execution of your event will ensure attendees are engaged and leaving with a great impression. Have your team map out the attendee journey, starting from the moment someone discovers your event to the moment they arrive and return home. Ask team members to evaluate each step and ensure the experience is flawless. A minor detail that isn’t quite perfect can really have a profound effect on the success of the conference.

– Unexpected
Repeating what you did at your last conference will get old quickly. The authenticity and consistency of your conference will become pointless if you are delivering the same event production as last time. Keep things fresh and exciting. Want to know more about planning an end of year conference? Click here for more. Ensure you ‘redelivering valuable content to your attendees so that they can take something away from your event. Make it memorable and unexpected to keep people engaged.

To sum it up…

Planning an end of year conference which is memorable and exciting can be achieved using these 3 top tips. Be authentic, stay consistent and keep things fresh and exciting. Level up your content creation with Fresh Productions. We believe that whether it’s a small business event or a large conference, it deserves to be excellent. Call us today to host the biggest conference of the year!